Justin grew up in the printing business with his Grandfather owning a large eight color web shop in Fort Worth, Texas. Like many kids that grew up in the print business, Justin’s time in the shop started with a broom in hand. Later graduating to summers catching paper off the end of the press. Justin learned two things growing up in this world. Firstly, the value of a good work ethic and secondly that he wanted to go to school for something other than printing!

First choosing pre-med as his path and later changing to business marketing, Justin fell in love with the data science behind marketing. Again like many other kids that grew up in manufacturing, Justin discovered that it thas a gravity of its own. His first career job was working for a print and mail marketing company in Fort Worth. Always pushing for the next evolution of marketing, Justin saw the 2008 crisis as an opportunity. The opportunity to merge the tactile response of physical marketing with the ease of online purchasing. Justin began learning as much as possible about Omni-Channel campaigns. Seeing the science behind multiple touch points combined with the necessity of targeted demographics, he began to realize that the traditional print and mail model would have to change.

The opportunity to create that new model would arrive in 2016 when he began laying the building blocks of what would become EnFo Technologies. The deep rooted history on the manufacturing side allowed Justin to bring something to the Web To Print model that had been missing for so many years. What had been missing was a thorough understanding of production process. This understanging of what tools were necessary to translate seemlessly from online to production.